Data-Driven Marketing

You are here:

Home
Services
Data-Driven Marketing

What is Facebook pixel?
Facebook pixel explained and how it works with GDPR. (updated 20 july 2019) A Pixel can be created in the”Facebook Business Manager”-account by an administrator in the Business Manager account. The Pixel is a short java-script code. Each Facebook pixel has a unique ID. The ID can be found in the javascript code on the…
20 July, 2019
Rikard Lindholm insights about Facebook
Facebook advertising “This should keep in mind when it comes to Facebook ads, Business Manager Account & Facebook Pixels Facebook is a better advertising tool than ever before. It is necessary to understand their target audience, the advertising platform and the customer journey to achieve consistent long-term results with their campaigns, says Rikard Lindholm at…
27 June, 2019
Nyheterna TV4: “What was it Cambridge Analytica did?”
29 May, 2019
H&Ms e-commerce is a user experience failure.
An ecommerce checkout failure and how to solve it. Swedish clothing giant H&M has poured millions into e-commerce strategy to increase profitability in the long term – but how well is it working? We’ve made a quick analysis and looked more closely at the outcome of their investment. The customer’s journey How to starta…
16 April, 2019
Google Smart Display Campaigns (SDC)
1 February, 2019
The National Conference in Sälen
17 January, 2019
Swedish Chamber of Commerce keynote
Swedish Chamber of Commerce in Riga Rikard holds a Seminar about Facebook ads The Swedish Chamber of Commerce has invited Rikard Lindholm to keep one in Facebook advertising. Opportunities and risks with one of the most effective marketing methods online. Facebook Advertising E-commerce advertising Advertise to generate leads Trumps Fake News Factory – Cambridge Analytica…
9 November, 2018
Breakit.se: Swedish election online strategies
Breakit and Semantiko exams the Swedish Political party’s Facebook pixels Semantikos Rikard Lindholm was once again able to pronounce himself as an expert on Facebook advertising in an article focusing on the Swedish parties’ election strategy online. Several of the Swedish parties had failed to ask for permission by the…
9 November, 2018
Veckans Affärer: “Semantiko, the leading experts in digital”
Weekly business subscribers receive the help of Semantiko In the article “Experts: How do you work with Facebook today” Link to the article: https://app.vainsights.se/articles/542527 Semantikos Rikard Lindholm participates this week in the Weekly Business Insights Insights with very valuable tips on how to optimize their advertising and marketing on Facebook. For anyone who does not…
9 November, 2018
What are Dark Ads on Facebook?
22 September, 2018